Phase I – National Platforms, Party Conventions and Launch of Fall Campaign
- Aug. 27-30 – Republican National Convention, Tampa, FL; release of GOP Platform
- Sept. 3-6 -Democratic National Convention, Charlotte, NC; release of Democratic Party Platform
- Sept. 10-15 – Placement of Op-Eds focused on Core Message in major swing state newspapers
Phase II – WEFTEC; First Televised Debate; Social Media
- Begin using social media to raise visibility of Core Message
- WEFTEC
- Oct. 1 – Opening General Session – will ask attendees to join Jobs Campaign
- Oct. 2 – Leadership Day – solicit support from broader membership
- Oct. 3 – Presidential debate at University of Denver – social media blast
- Oct. 11 – Vice presidential debate at Centre College, Danville, KY– social media blast
Phase III – Second and Third Televised Debates; Election Day
- October 15 – Placement of additional Op-Eds in national media outlets; continuation of social media effort with focus on debates
- Oct. 16 – Presidential debate at Hofstra University, Hempstead, NY– social media blast
- Oct. 18 – 40th Anniversary of the Clean Water Act
- Oct. 22 – Presidential debate at Lynn University, Boca Raton, FL – social media blast
Phase IV– Election Day; Preparation for New Congress
- Nov. 6 – Election Day
- November-December – WEF Outreach to new Members of Congress based on Core Message
- January 3, 2013 – New (113th) Congress Sworn In
- January 20, 2013 – Presidential Inauguration Day
